Privacy Policy

1. Who We Are

Webiface ("we," "us," or "our") is a digital marketing agency based in Canada that provides website development, AI automation, booking, and review management services to contractors across Canada. Our website is located at webiface.com.

Questions about this policy? Contact our Privacy Officer at privacy@webiface.com.

2. Information We Collect

2.1 Information You Provide

• Contact form: Name, phone number, email address, trade type, city/province, and any message content you submit.
• Booking a call: Name, email, and time preferences through our scheduling tool.
• Client onboarding: Business name, address, service areas, logos, photos, and business-related content.

2.2 Information Collected Automatically

• Usage data: Pages visited, time on page, referring URL, browser type, and device information.
• IP address: For security, fraud prevention, and approximate geographic location.
• Cookies: Session cookies required for site operation. Analytics cookies (if opted in) via Google Analytics 4.

3. How We Use Your Information

We use the information we collect to:

• Respond to your inquiries and deliver requested services.
• Send appointment confirmations and service-related communications.
• Improve our website, products, and services.
• Analyze aggregate traffic patterns for marketing purposes.
• Comply with legal obligations under Canadian law.

We do not use your data for automated decision-making that produces legal or similarly significant effects without human review.

4. Disclosure of Your Information

We share personal information only in the following circumstances:

• Service providers: Trusted third-party tools we use to operate (e.g., scheduling software, email platform, hosting). Each is contractually bound to protect your data.
• Legal requirements: If required by Canadian law, court order, or governmental authority.
• Business transfers: In the event of a merger or acquisition, your data may transfer to the successor entity under the same privacy protections.

We never sell your personal information.

5. Data Retention

We retain personal information for as long as necessary to fulfill the purposes described in this policy, or as required by law. Contact form submissions are retained for 24 months. Client project files are retained for 7 years per Canadian tax and business record requirements.

6. Your Rights (PIPEDA)

Under Canada's Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable provincial laws, you have the right to:

• Access: Request a copy of the personal information we hold about you.
• Correction: Request that inaccurate information be corrected.
• Withdrawal of consent: Withdraw consent to processing where consent is the basis for processing.
• Complaint: File a complaint with the Office of the Privacy Commissioner of Canada.

To exercise these rights, contact us at privacy@webiface.com. We will respond within 30 days.

7. Cookies

We use strictly necessary session cookies to operate this website. If you accept analytics cookies, we use Google Analytics 4 (data stored on Google servers in the US). You can opt out at any time via your browser settings or by declining cookies on first visit.

8. Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, disclosure, or destruction. All data is transmitted over HTTPS/TLS encryption.

9. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from minors. If you believe we have inadvertently collected information from a minor, please contact us immediately.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will post the updated policy on this page with a revised "Last updated" date. For material changes, we will notify active clients by email.

11. Contact